Park Dae-jun Steps Down as CEO
Park Dae-jun, the chief executive officer of Coupang, South Korea’s largest online retail company, has resigned in the wake of a significant data breach. The announcement was made on December 10, 2025, following the company’s disclosure of the security incident.
Details of the Data Breach
Coupang revealed that the data breach compromised sensitive customer information. While the company has not publicly detailed the full extent of the breach, the incident raised concerns about data security and customer privacy.
Impact on Coupang and the Market
The resignation of Park Dae-jun comes at a critical time for Coupang, which has grown rapidly to become a dominant player in South Korea’s e-commerce sector. The breach and leadership change may affect customer confidence and market performance in the short term.
Company Response and Next Steps
Coupang has stated it is taking measures to strengthen its cybersecurity infrastructure and protect customer data going forward. The company is expected to appoint a new CEO to guide it through this challenging period.
